EmpowerFirst Aid and CPR is a Prince Edward Island-based social business offering inclusive, compassionate Red Cross First Aid and CPR training. Our mission is to make lifesaving skills accessible to all, especially underrepresented, marginalized, or underserved communities. Through judgment-free, trauma-informed, and stigma-reducing approaches, we empower people of all abilities, ages, and backgrounds to act with confidence in emergencies.

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What we stand for

Mission: To provide accessible, inclusive, and empowering First Aid and CPR training that equips every person regardless of background, ability, or experience, to act in a crisis.

Vision: A community where everyone feels confident, prepared, and supported to help in emergencies.

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Core Values:


Accessibility: Training that removes barriers; financial, physical, cultural, and cognitive.

Empathy: Creating spaces where people feel safe, respected, and supported.

Empowerment: Building individual and community confidence through skill development.

Inclusion: Welcoming and responsive to diverse identities, learning styles, and needs.

Justice: Actively addressing social determinants that impact who gets trained, and who doesn’t.